Born out of the
principle of crowdsourcing, two advertising agencies have come
together... to buy Pabst Brewing Co., brewers of over 25 well known
beer brands. The asking price is $300 Million, not small number, but through
crowdsourcing pledges of as little as $5.00, the cost of bottle of
beer, this can be achieved based on the largest crowdsourced audience
assembled, ever.
Prosper is the America's largest peer lending
marketplace. Connecting people to people eliminates the need for
borrowers to go through banks for loans, and fewer middlemen means
lenders who invest their money on Prosper also benefit.
Blog about digital fundraising and nonprofit marketing, by Bryan Miller. Mostly internet related, but occasionally mobile phone based or
involving the use of newly emerging digital channels to engage with
supporters.
