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In 2012, much as in previous years, some brands may be staring into the abyss,
while others will do exuberantly well. And while we can’t offer any help to
defaulting nations or bankrupt companies, we do believe that there are more
opportunities than ever for creative brands and entrepreneurs to deliver on
changing consumer needs. From Canada to Korea. Hence this overview of must
know consumer trends (in random order) for you to run with in the next 12 months.




Category: Trends | Views: 522 | Date: 24.12.2011


Disney is now the #2 brand (after Coca-Cola) on Facebook and has ousted
Starbucks that now goes to the 3rd position. In general, the
top brands show the growth, the top 15 brands now have over 10 million fans.


Rank
Company
Fans Growth (last 6 months)
1. Coca-Cola 26 248 347 +62.36%
2. Disney 21 990 548 +129.00%
3. Starbucks 21 617 821 +30.72%
4. Oreo 18 973 229 +48.28%
5. Red Bull 18 184 633 +67.92%
6. Converse All Star 16 983 586 +103.54%
7. Skittles 16 354 481 +35.47%

Category: Trends | Views: 563 | Date: 04.05.2011



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